Total Spend
$6,002.66
↓ 4.2%
Cost Per Lead
$181.90
↑ 13.2%
Impressions
29,002
↓ 16.1%
Daily Spend & Leads Trend
Spend ($)
Leads
$6,002.66 of $8,000.00 (75%)
Day 20 of 30
Projected: $9,003.99
Campaign Performance
| Campaign | Type | Spend |
Leads | CPL |
Impressions | Clicks | CTR |
| Spa Nordique Détente - Leads - Broad |
Other |
$2,701.20 |
14 |
$192.94 |
13,050 |
280 |
2.1% |
| Spa Nordique Détente - Leads - Lookalike |
Other |
$2,100.93 |
11 |
$190.99 |
10,150 |
218 |
2.1% |
| Spa Nordique Détente - Retargeting |
Other |
$1,200.53 |
8 |
$150.07 |
5,800 |
124 |
2.1% |
Key Highlights
📉 Leads decreased 15.4% vs. previous period (33 vs 39)
🏆 Top campaign: Spa Nordique Détente - Leads - Broad — 14 leads at $192.94 CPL
💰 Budget pacing: on track at 75% through month
📊 ROAS: 2.43x ($14,587.25 conversion value)
Command Center