Total Spend
$4,436.43
↑ 21.4%
Cost Per Lead
$403.31
↓ 22.7%
Impressions
34,373
↑ 7.2%
Daily Spend & Leads Trend
Spend ($)
Leads
$4,436.43 of $6,000.00 (74%)
Day 20 of 30
Projected: $6,654.65
Campaign Performance
| Campaign | Type | Spend |
Leads | CPL |
Impressions | Clicks | CTR |
| MapleFit Gym - Leads - Broad |
Other |
$1,996.39 |
4 |
$499.10 |
15,467 |
247 |
1.6% |
| MapleFit Gym - Leads - Lookalike |
Other |
$1,552.75 |
3 |
$517.58 |
12,030 |
192 |
1.6% |
| MapleFit Gym - Retargeting |
Other |
$887.29 |
4 |
$221.82 |
6,874 |
109 |
1.6% |
Key Highlights
📈 Leads increased 57.1% vs. previous period (11 vs 7)
🏆 Top campaign: MapleFit Gym - Leads - Broad — 4 leads at $499.10 CPL
💰 Budget pacing: on track at 74% through month
💵 Spend increased 21.4% vs. previous period
📊 ROAS: 0.65x ($2,870.48 conversion value)