Total Spend
$4,038.28
↑ 16.3%
Cost Per Lead
$100.96
↓ 18.6%
Impressions
29,184
↑ 16.0%
Daily Spend & Leads Trend
Spend ($)
Leads
$4,038.28 of $9,000.00 (45%)
Day 20 of 30
Projected: $6,057.42
Campaign Performance
| Campaign | Type | Spend |
Leads | CPL |
Impressions | Clicks | CTR |
| Déménagement Express - Leads - Broad |
Other |
$1,817.23 |
18 |
$100.96 |
13,132 |
275 |
2.1% |
| Déménagement Express - Leads - Lookalike |
Other |
$1,413.40 |
14 |
$100.96 |
10,214 |
214 |
2.1% |
| Déménagement Express - Retargeting |
Other |
$807.65 |
8 |
$100.96 |
5,836 |
122 |
2.1% |
Key Highlights
📈 Leads increased 42.9% vs. previous period (40 vs 28)
🏆 Top campaign: Déménagement Express - Leads - Broad — 18 leads at $100.96 CPL
💰 Budget pacing: under pacing at 45% through month
💵 Spend increased 16.3% vs. previous period
📊 ROAS: 4.26x ($17,185.60 conversion value)
Command Center